The RealReal's Authentication Practices Are Not What They Seem, According to New Investigation

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The RealReal's Authentication Practices Are Not What They Seem, According to New Investigation
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Inexperienced copywriters are reportedly responsible for the bulk of the site's authentication:

Author:Dhani MauPublish date:Sep 13, 2019Over the years, The RealReal's authentication claims have been called into question a few times here and there — by customers in review forums who've claimed they received counterfeit goods; on Instagram by accounts like Diet Prada; by brands like Chanel, who filed an actual lawsuit; and by news outlets like this one.

This week, The Capitol Forum, a Washington, D.C.-based organization that conducts in-depth investigations into potential consumer protection issues, published its findings following one such investigation into The RealReal's authentication process. And they suggest that the above claim is misleading at best.

For one, the training they received was reportedly quite minimal. "They give you a quick 5-minute presentation on what things should look like and then have you go. [...] I should not have been authenticating an Hermes scarf, for example, but all they care about is the product getting on the site," said one former employee. Additionally, according to the former employees, the job had such a high turnover rate that experience levels remained low.

Employees are also reportedly required to hit quotas that could exceed 120 items per day, per person. And, according to their accounts, that's 120 processed items; items found to be inauthentic didn't count, and while they could pass items they were unsure about off to be reviewed by professional authenticators, that process would take time away from meeting their mandatory quotas.

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