It’s time to change the way we think about new technology.
, is essentially a Windows tablet with a magnetic keyboard case. That form factor isn’t necessarily better or worse, but it’s difficult to conceptualize as an “upgrade” from the previous form factor. It’s ideal for different use cases, and it’s targeting a different customer. It’s just different.
But there are also legions of next-gen laptop models that didn’t see many design updates but still ended up targeting a new customer entirely. That has to do with the choices Intel made about its. Intel has long been the world’s largest semiconductor manufacturer and has operated without much meaningful competition for much of the past few decades. Only in recent years have AMD and Apple burst onto the scene with threatening, core-crammed competitors.
Where Intel could once get away with incremental performance bumps each year, it’s recently had to make bigger and riskier moves. The company made big strides in raw power this year, and its Alder Lake chips rivaled Apple’s Arm chips by many metrics. But those chips were also more power-hungry than the 11th Gen series was, and the battery life of many Intel-powered 2022 laptops suffered as a result.
And so we had, across the board, a year full of Windows laptops that were more powerful than their identical-looking predecessors but did not last nearly as long to a charge. Seriously, you can click onof a next-gen laptop that I wrote this year. I can almost guarantee you that I praised the performance but complained about the battery life. These were not upgrades, even though parts of them had improved.
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