The PR attempt to separate JK Rowling from Harry Potter and why it's important

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The PR attempt to separate JK Rowling from Harry Potter and why it's important
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JK Rowling is absent from Harry Potter and the Philosopher's Stone 25th anniversary events - whether the author has been or should be cancelled continues to obscure the future of the Boy Who Lived.

Sky News was invited to a new Mandrakes and Magical Creatures feature at Warner Brothers Studios this week, and such is the effort to distance the brand from the toxicity of the debate around trans rights, Sky News wasn't allowed by the PR to bring up JK Rowling's name in the interview.When we asked why, the response on email was"JK Rowling is not connected to Warner or Tom Felton, the team felt it was not relevant to the piece"...

"Her views are manifestly out of sync with the general population and desperately, tragically out of sync with the Harry Potter fanbase… trans is almost cool, it's certainly normalised. "That's what happens, people don't meet us, engage with us, and yet they have opinions about us," she adds.Most associated with the wizarding world are perhaps understandably reluctant to comment on the clash, but many concede Rowling is taking more of a backseat.

Taylor credits the books with bringing back reading when"in the 90s we were panicked that reading was dying off, with video games and TV".

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