The metrics that NFL teams use to evaluate prospects have been mostly stagnant for decades. A new startup could be the tip of a revolution for evaluating players.
Omar Ajmeri always dreamed of becoming an NFL general manager. That obsession led him to spend years thinking about the data sets NFL executives pore over evaluating draft prospects. He couldn’t escape the feeling that they whiff on their picks at astonishing rates. Despite the millions spent on scouting, he concluded, the numbers teams rely on are extremely primitive.
Scouts still time players with hand-held stopwatches. They judge players who have played in dozens of college games by the number of bench press reps they...
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