Leave it Willam Belli to create something this sparkly.
During New York City DragCon on September 6, Willam announced something wholly unexpected: He's created his own makeup line, and it's just as delightfully confrontational as he is. Dubbed Coverboy , the brand aims to serve drag queens and everyday makeup wearers alike with a range of lipsticks, multi-purpose glitter gels, and dramatic falsies.
Much like Willam's personal brand of drag, this makeup was intentionally designed to draw eyes. "I like attention, and this makeup will certainly help anyone wearing it stand out," he tells. "Hopefully, it’ll also help my beard not shine through." The full collection, available now, consists of six pairs of falsies, five lip varnishes, and four chunky glitter jellies.
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