.thegamehers co-founder and CEO rebeccabdixon: 'The more discussion around women in gaming, the more support that is aligned with our mission, the better. We can all hold hands and join together.' R29Twitch
— essentially a comprehensive set of rules saying, “We care about encouraging women and femme-identifying gamers and creating space for them.”
“Colleges with women in gaming clubs or organizations [often see] that attendance is sometimes low,” Dixon said. “That speaks to some of the deeper challenges that gamers on college campuses experience — maybe they don’t know who's going to be there, or if they’re going to feel comfortable. But aligning with our brand really helps increase participation and membership almost instantly by 20 to 30 percent.
There is, of course, still a long way to go , but Dixon says she has seen progress since the*gameHERs’ launch in 2019. For one, discussions about inclusivity are happening in more meaningful ways. You’re not seeing just one token “women in gaming” panel at annual conventions as often, and, in Dixon’s experience, she can tell people and organizations are thinking deeper about the exact changes that need to occur and how to make them happen.
“The more discussion around women in gaming, the more support that is aligned with our mission, the better. We can all hold hands and join together,” she said. “As an industry, [we have to] all acknowledge that things do evolve, that we need to continue to learn, and mistakes can be made along the way — that’s important.
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