Balenciaga's Paris Fashion Week show offered a stormy presentation that essentially said, 'Make clothes, not war.'
Fashion’s place during wartime is about as hotly contested as the debate is morally unnerving. Should brands use their platforms for artistic commentary on major issues or should they stay in their lane, quietly shuffling haute couture-adorned models down runways? It’s a question that grates designers and consumers alike: A brand’s warped expression of corporate empathy during a time of need sometimes feels emptier than silence.
that cause more ire than awareness, many still feel the need to comment when they could say nothing at all.to tackle this conundrum as it presented its striking fall 2022 show. From within a constructed snow globe, complete with shivering models lugging trash bags, the show offered looks through a contrived snow storm rife with flashes of light. Balenciaga’s creative director Demna’s apparent goal was to dedicate the show to displaced Ukrainians.
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