The NFL didn’t need a popularity boost before Travis Kelce became enchanted with Taylor Swift. They’ll gladly welcome millions of Swifties to watch this love story unfold.
Sep 29, 2023 at 10:51 AM ET
It wasn’t Arizona shocking Dallas, Houston upsetting Jacksonville or Matt Gay kicking four 50-yard field goals to help Indianapolis knock off Baltimore. There’s no shaking off the Swift-Kelce buzz if the NFL’s grumpiest coach is dropping lines about their possible relationship.Kelce’s No. 87 jersey sales skyrocketed this week, spiking 400%. Television ratings for the Bears-Chiefs game soared despite the lopsided score. A total of 24.3 million viewers tuned in, making it the second-most watched game this season.“Like literally, she impacts economies when she brings her tour to a city,” Cuban said on ESPN’s First Take.
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