There are still numerous questions surrounding Taylor Swift's battle against Scooter Braun and Scott Borchetta. Here are the biggest:
There are still numerous questions revolving around Taylor Swift's battle against Scooter Braun and Scott Borchettawas less-than-supportive of the news that talent manager Scooter Braun had acquired her former label Big Machine Label Group. Given her notorious feuds with his clients Justin Bieber and Kanye West, Braun’s sudden ownership of her first six albums made the singer-songwriter feelOver the 24 hours following her blog, the feud between Swift, Braun and Big Machine founder.
Braun has been known fairly exclusively for his work in the pop realm. While he has managed a handful of country acts such as Zac Brown Band and Dan + Shay, Braun’s focus since he began working with Jermaine Dupri at 20 years old has been pop and hip-hop. Other than touting a near-decade of friendship, neither Borchetta nor Braun have yet to reveal the nature of why Ithaca chose to partner with the independent country label whose biggest act by far has been Swift, who left the label in November.
The clear appeal seems to be solely her catalog; all six of her albums have gone at least 6x platinum making her one of the biggest selling artists of all time. With co-ownership of her masters, Braun can ostensibly do whatever he wants with Swift’s music since he and Borchetta will now be entitled to the albums’ revenue streams and licensing.
Swift’s Tumblr post reveals that she had made “peace” with the loss of her masters, but her anger towards Braun’s sudden involvement with her catalog could encourage her to fight harder for them, barring any legal issues within her contract with Big Machine.Hopefully yes. Both sides offer damning portraits of the other, and so far, Borchetta is the first to release screenshots and texts.
Still, her own transparency about who owns what can be part of the same bigger picture view that led to her signing with Republic Records, as revealed in a text she sent to Borchetta that he shared in his blog post. In the, artists are having more public conversations about music ownership, addressing the lack of authority many of them have over music they wrote and recorded. The forecast is still cloudy for Swift barring any potential legal action she can take .
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