The singer's hotly anticipated presence at the match-up proved to be ratings gold. When it came time for NBC to promote their broadcast of Sunday night's hotly anticipated match-up between the Kansas City Chiefs and the New York Jets, the network went all-in on promoting the Taylor Swift angle -- and it seems to have been worth the…
The singer’s hotly anticipated presence at the match-up proved to be ratings gold.Now, a day later, NBC is reaping the rewards with a massive ratings boost.
NBC’s broadcast of the surprisingly close game reportedly averaged 27 million viewers, and topped off at around 29 million during the second quarter, according toThis makes the broadcast the most-watched Sunday night game since Super Bowl LVII — in which the Chiefs beat the Eagles 38-35 — which averaged 115 million viewers.
This is technically the second-highest-rated game of the season overall after their Thursday Night season opener against the Detroit Lions garnered an average of 27.5 million viewers.— including Blake Lively, Ryan Reynolds, Hugh Jackman and Sophie Turner — as she came out and watched the game in a suite at the Metlife Stadium in East Rutherford, New Jersey.
The cute moment comes one week after Taylor sparked the internet’s obsession over her rumored romance with Travis when she was seenFor more on how NBC leveraged Taylor’s rumoured romance with Travis in the days leading up to Sunday’s game, check out the video below.‘Downton Abbey’ Star Hugh Bonneville Splits From Wife Lulu Williams After 25 years
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