Taylor Swift's YouNeedToCalmDown suggests a further shift away from the barbed, beleaguered spirit of her Reputation era
she’s doubled down on an exuberant pop sound stuffed with soaring hooks.
On Instagram Live on Thursday, Swift explained that the album, out August 23, will focus on romance. A music video for “Calm Down” will premiere onon Monday morning, proving there’s still room for an old-fashioned media blitz in Swift’s playbook. Taken together with “Me!,” the new single suggests a shift away from the barbed, beleaguered spirit of her previous album, 2017’sThat album found Swift in a defensive crouch, hardened by caustic, endlessly chronicled feuds.
“Calm Down” takes on internet trolls and homophobia—”control your urges to scream about all the people you hate, ‘cause shade never made anybody less gay”—but the mood board it’s drawing from is technicolored and sugary. At the beginning of the, a snake bursts into butterflies, and the image is echoed in the art for the new single. Like “Me!,” “Calm Down” was written withDespite its weightier subject matter, it’s in a buoyant and glossy register similar to the first single’s.
One line presents on first listen as “why are you mad when you could be glad?”; the lyric video makes explicit that it’s a reference to GLAAD . After a long period of criticism for her silence on political issues, Swift has been more vocal of late, sincein the 2018 election. “Can you just not step on my gown?” she sings in the first chorus.
Perhaps the most lauded aspect of Swift’s music over the years has been her eye for the small details of storytelling, and her immense gift for turning them into tattooable vignettes. “I think a lot of music lovers want some biographical glimpse into the world of our narrator, a hole in the emotional walls people put up around themselves to survive,” she wrote in’s April issue.
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