Target will keep its stores closed on Thanksgiving Day, permanently ending a tradition of opening its doors early for Black Friday shoppers. The move follows a shift last year, when retailers extended holiday sales to limit the number of people in stores.
A Target store is shown in Philadelphia on Wednesday, Nov. 17, 2021. Target says having its stores closed on Thanksgiving will be the new normal, permanently ending a tradition that it embraced for years. The move, announced Monday, Nov. 22, 2021, comes as the Minneapolis-based discounter and other retailers including Walmart and Macy's will be closed for the second Thanksgiving in a row.
To limit crowds in stores, retailers last year were forced to turn what had become a weekend shopping blitz into an extended event, with holiday sales beginning as early as October.U.S. holiday sales last November and December rose 8.2% in 2020 from the previous year, according to The National Retail Federation, the nation’s largest retail trade group. The trade group predicts 2021 could shatter that record, growing between 8.5% and 10.5%.
Distribution and call centers will have some staff on Thanksgiving, Target said Monday, but stores will remain closed.
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