My king, SwaeLee
. He picked over a hundred of his favorite items on ASOS.com for fans to shop. For the promo photoshoot, he struggled to pick out only five outfits from the hundreds of options available to him. In the end, a faux leather jumpsuit, a white on white fit featuring a knit mockneck, and a fuzzy green bucket hat paired with iridescent pants all made the final cut. Lee says ASOS clothes fit perfectly with his lifestyle. Sometimes even a little too perfectly.
Gucci on the other hand? They're not at the dinner table. When Lee tried to connect with the brand in the past,"they show[ed] no love" for him as a person. But YSL, Louis Vuitton, and Nike are all brands he can get behind — so take note, publicists."I be thinking I'm fresher than everybody else in the rap game and all the other shit… I respect the greats, but I don't let them influence my style or determine my style.
He claims he's been the one to initiate multiple trends — specifically the dreads on the top with shaved sides look. So if you're going to take a page out of the rapper's style book — or, his ASOS Style Edit — just make sure to give him credit. Given the proper shoutout, he's"flattered when people copy the swag."
As Lee steps out into his solo career, and transitions away from the brother hip-hop duo Rae Sremmurd, his personal style is following suit. There's no further word on when exactly that anticipated solo album is going to drop, but we do know that Lee is working on solidifying his signature in both music and fashion. So you'll know him when you see him.Photos courtesy of ASOS
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