It may seem surprising since the school year just started, but the 2024-25 college application season is already here! For some that means navigating applications for the first time. And even those who think they’re familiar with the process will want to pay attention since many things have changed in the last few years. To help bring everyone up to speed, we asked University of Utah enrollment experts for six tips to help make the application process easier for students no matter where they apply.
“Many elements of the college application process can seem complicated and daunting,” said Steve Robinson, the U’s senior associate vice president for enrollment management. “However, by taking time to create an action plan and starting to apply early, students can set themselves up for the best chance of success.”It may seem obvious, but one of the most important parts of navigating college applications is not missing deadlines.
“I know this sounds self-evident, but you’d be surprised at the open rate on some of our emails,” Robinson said. “Even with our scholarship offers, the open rate on those emails is not as high as you might think it would be.”In the past few years, it’s become more common for colleges and universities to be “test optional.” This means that students do not need to submit ACT or SAT scores as part of their application.
According to John Marfiled, the executive director of admissions at the U, applications are not a transactional form, but rather a way for the admissions offices to get to know a student on a deeper level.
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