Starbucks has a point to prove: There's more to the company than selling $4 lattes to rich people.
Brett Theodos, a senior fellow at the Urban Institute who studies economic development, said he has visited Starbucks' community stores in Chicago and Baltimore, and they seemed to be providing a service – and, more important, jobs – that those neighborhoods wouldn't otherwise have.
He also applauded Starbucks' plan to add community rooms in the stores, since low-income neighborhoods often don't have many places to gather. The program is unusual for a big chain. Starbucks has one advantage: Unlike McDonald's, which relies on franchisees, Starbucks owns its standalone U.S. stores and can open them wherever it wants to.
Starbucks said most of the 85 shops will be new, while some will be existing stores that have been remodeled. The company will consider various factors, including youth unemployment rates and low household income, in deciding where to build them, and will give priority to economically distressed areas.
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