Starbucks discontinues olive oil drinks in a push to simplify its menu

Howard Schultz News

Starbucks discontinues olive oil drinks in a push to simplify its menu
Brian NiccolBusiness
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Starbucks is discontinuing its Oleato olive-oil infused beverages at most locations, part of an effort to streamline the chain’s menu.

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The decision breaks a link to Starbucks' longtime leader Howard Schultz, who came up with the idea for the drinks after visiting an olive oil producer in Sicily. Schultz called the beverage a “transformational idea” when he introduced it in Italy in early 2023. It went on sale in the U.S. earlier this year.in March 2023 and left the company's board last fall.

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