Spurred by Amazon, Supermarkets Try Swapping Cashiers for Cameras

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Spurred by Amazon, Supermarkets Try Swapping Cashiers for Cameras
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Several grocers are testing cashierless stores with cameras that track what you pick. Shoppers pay by simply walking out the door.

A woman scans the bar code of an item she is buying at a Tesco store. Photo: Andrew Parsons/i-Images/TESCO By Parmy Olson July 7, 2019 5:30 am ET LONDON—A man strolled down the candy aisle of a grocery store in England last month, picked up a bar of chocolate and stashed it in his back pocket. He wasn’t stealing. Specially equipped surveillance cameras were tracking both his body and the products he was taking off the shelves, to help him pay for them.

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Tesco plans to open its self-styled “pick and go” or “frictionless shopping” store to the public next year after testing with employees. Eventually it wants to use the technology, developed by Israeli startup Trigo Vision, in more of its smaller grocery stores. French retail giant Carrefour SA is also running tests in at least two stores where cameras track what is taken off shelves and shoppers are charged automatically when they leave. Carrefour is working with French startup Qopius Technology, whose cameras and software can read labels on products.

Israel’s biggest supermarket chain, Shufersal, plans to deploy similar technology across all its stores if its own trial works out. “The whole notion of waiting in line will vanish,” a spokesman said. American grocery chains have typically been slower to adopt new technology than their peers across the Atlantic because the U.S. market is less competitive, said Bruno Monteyne, an analyst at Bernstein Research.

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