Spotify has been trying to boost its margins in recent months by lowering marketing spending and through layoffs, after relying on promotions and hefty investments to drive user growth
raised prices for its premium plans in the United States on Monday, the latest step by the Swedish music-streaming service in its push to increase margins.
. “We’re increasing the price of Premium Individual so that we can continue to invest in and innovate on our product offerings and features,” Spotify said in an e-mail, which it plans to send to its subscribers in the U.S. over the next month. Analysts expect the streaming giant could drive further growth by offering tailored subscription plans based on consumer preferences in verticals such as music, audiobooks and podcasts.
Canada News Breaking News Video Canadian Breaking News Breaking News Globe And Mail Breaking News Globe And Mail Canada News Photos World News Local News National News Us News Foreign News Sports News Arts News Life News Lifestyle Canada Traffic Canada Weather Trudeau Government Federal Government Canada Sports Canada Sports News Politics Politics News Political News Political Opinion Environment Economy Technology Education Travel Canada Alberta Bc British Columbia Manitoba Ontario Quebec Nova Scotia Pei New Brunswick Newfoundland And Labrador Nunavut Northwest Territories Yukon Globe And Mail
Canada Latest News, Canada Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Apple Fights €1.8 Billion EU Antitrust Fine for Curbs on SpotifyApple Inc. is challenging a €1.8 billion ($1.9 billion) fine levied by the European Union for thwarting fair competition from music-streaming rivals, including Spotify Technology SA.
Read more »
Spotify Profit Push Emboldens Bulls and Spurs Record Win StreakIt’s been less than a year since Spotify Technology SA raised prices on its US premium plans for the first time, and investors who bought into Chief Executive Officer Daniel Ek’s strategy have been rewarded with a roughly 80% jump in the stock.
Read more »
Spotify sued over millions in allegedly unpaid music royaltiesThe lawsuit, filed by the royalty-gathering nonprofit Mechanical Licensing Collective, said Spotify underreported its revenue by nearly half in order to avoid paying millions of dollars that it owes to the group
Read more »
Spotify’s Podcast Studio Head McNamara to Leave the CompanySpotify Technology SA’s head of podcast studios, Julie McNamara, will leave the company after nearly three years, according to people familiar with the decision.
Read more »
Audius crypto rallies +65% in two days – What are the next key targets?Audius crypto, a Web 3 equivalent to music streaming platforms like SoundCloud and Spotify, saw its native token, AUDIO, rally by over...
Read more »
Brazil plans to raise minimum cigarette price, source saysExplore stories from Atlantic Canada.
Read more »