Snapchat took down its Juneteenth filter, which prompted users to smile in order to break chains, after being called out by critics for being tone deaf.
Using the Pan-African flag as the backdrop of the filter, Snapchat prompted users to smile, which then caused chains to appear and break.Snapchat took down its Juneteenth filter, which prompted users to smile in order to break chains, after being called out by critics for being tone deaf on Friday.
Using the Pan-African flag as the backdrop of the filter, the app prompted users to smile, which then caused chains to appear and break. Criticism of the filter spread when Mark Luckie, a digital strategist and former journalist, shared the filter on
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