Secret shopper survey finds reluctance to discuss ESG with clients

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Secret shopper survey finds reluctance to discuss ESG with clients
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While some advisors are interested in sustainability, firms may place less importance on the issue

This is Globe Advisor ’s weekly newsletter for professional financial advisors, published every Friday. If someone has forwarded this newsletter to you via e-mail, or you’re reading this on the web, you canMost advisors don’t bring up environmental, social and governance considerations proactively in discussions with prospects, according to a recent white paper from ED4S Academy, a Montreal-based firm focused on sustainability.

Globe Advisor spoke recently with Ms. Maisuradze about the white paper’s findings and how advisors can approach clients interested in ESG products.If a client wants to invest their money with ESG considerations in addition to financial criteria, it will be difficult to find an advisor who is able to sit down … and guide them properly. We’re talking about individuals who are not necessarily high-wealth individuals, but rather the mass market.

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