Santana Row in San Jose adds 15 new merchants, including Yeti

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Santana Row in San Jose adds 15 new merchants, including Yeti
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Santana Row — whose foot traffic and visitor levels now top those the destination center enjoyed prior to the coronavirus outbreak — has landed a fresh crop of merchants.

SAN JOSE — Santana Row — whose foot traffic and visitor levels now top those the destination center enjoyed prior to the coronavirus outbreak — has landed a fresh crop of merchants, the mall said Monday.

YETI, which is known for its tumblers, coolers, bags and drinkware, has leased space in Santana Row, the center said. YETI signed its lease over the weekend. Mejuri, Palmetto Superfoods, Athleta, Bob’s Donuts, Urban Plates, and an expanded Madewell will be coming soon.The open-air San Jose center contains stores, restaurants homes, entertainment sites and office buildings, according to its principal owner and developer Federal Realty.

Santana Row has experienced a major upswing in foot traffic, an improvement that began to materialize in a big way this year.

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