“You need to make hundreds of thousands of cars to achieve profitability, so that’s a huge problem,” an electric vehicle analyst said of the project. “It’s a huge mountain to move.” SanAntonio SATX SanAntonioTX EconomicDevelopment ElectricVehicles
Just like its new car, DeLorean's finances and growth plans are shrouded in darkness.
However, experts in the electric vehicle market and in economic development warn those high fives may be premature. Despite the buzzy cult status of its brand, the ability of DeLorean to deliver those jobs, much less a commercially available electric car, is an open question. “You need to make hundreds of thousands of cars to achieve profitability, so that’s a huge problem,” he said. “It’s a huge mountain to move.”It’s unclear just how deep the reborn DeLorean’s pockets are. Privately held, the company doesn’t disclose its financial data, and its website offers more opportunities to order branded shirts and ball caps than to find details about its new electric vehicle or its investors.
Indeed, deep-pocketed tech companies like Google or Apple could even muscle into the space as well, he added.It’s unclear just what kind of incentives local leaders are prepared to throw at DeLorean. Officials with both the city and the county would only say details are being negotiated right now.
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