SAG-AFTRA has been negotiating its video game contract, or Interactive Media Agreement, for nearly a year. The authorization vote doesn’t initiate a strike.
Game actors and performers argue that AI poses an equal or even greater threat to those in the video game industry than it does in film and TV, particularly because many do voice-over work.they don’t expect companies to stop using AI. Instead, they argued, workers should have contracts that require their consent to reproduce their voice or likeness and compensate them when that does happen.
Audrey Cooling, spokesperson for the video game producers who are party to the Interactive Media Agreement, said recently that the companies “all want a fair contract.” The negotiating committee has asked for an 11% increase retroactive to the expiration of the last contract, as well as a 4% increase in the second and third years of the agreement.
“We’ve seen across the entertainment strikes, both the WGA and TV theatrical, that the companies that we’re bargaining with don’t really take us seriously. They don’t think that we have any leverage, and so they’re willing to just stand there fold their arms and hold their breath and wait for us to go away,” said Zeke Alton, a member of the interactive negotiating committee.
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