Rolls-Royce Motor Cars (RYCEY) CEO Chris Brownridge sits down with Brad Smith and Yahoo Finance’s senior auto reporter Pras Subramanian on Wealth! to discuss...
Brownridge says, “What we're seeing in Rolls-Royce is a rapid increase in our clients asking for more and more bespoke motorcars. You know our whole business is all about creating unique pieces for our clients, and the demand for more specialized commissions is increasing quite significantly.”
Well, what we're seeing in Rolls Royce is a rapid increase in our clients asking for more and more bespoke motor cars. What we're seeing is a lot of our clients when they understand what the possibilities are, uh they uh it stimulates ideas for them and that's the whole purpose of the private office so they can spend time with our designers directly talking to them.I've been with the business now for 10 months and our clients spend time with us directly and they get to know the business and they get to understand what they can have in their Rolls Royce.
Well, what we're seeing is uh an increasing demand for, for um commissions that have an emotional resonance for the particular client.And today it's more of a statement of you as an individual.
Brad Smith Rapid Increase Chris Brownridge Pras Subramanian
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