Rolls-Royce is vastly expanding its factory in Chichester, England. The BMW subsidiary is adding five new buildings with construction planned to start next year.
Usually, when a carmaker expands a factory it’s for one simple reason: building more cars. But this is Rolls-Royce. Making and selling more Rolls-Royces would undermine the brand’s vaunted exclusivity.So this factory expansion isn’t about making more cars, but making more expensive cars, which takes more time and requires more space for workshops and storage of exotic materials.
It even calls its luxury customization programs “Bespoke” and, for fully customized models, “Coachbuild.” “We are limited in terms of size and in terms of segments,” Lamborghini chief executive Stephan Winkelmann said in a recent interview with CNN. “So we have to get the most out of every single car.”
These sorts of requests take time — and space — to fulfill. One car, a Rolls-Royce sedan called the Phantom Syntopia, sported iridescent paint made with differing amounts of glass particles to create flowing designs on the outside of the car. The same effect was used on lacquered tray tables inside the car. Besides that, a curving fabric design in the interior sparkled with light from thousands of thin fiberoptic cables. The car even had a custom scent inside, a first for Rolls-Royce.
Rolls-Royce has even created a small number of entirely custom-built cars that are not just standard models, such as the Phantom or Cullinan, with unique features or colors. These cars, like the Rolls-Royce Boat Tail, of which three were built, are entirely unique and can cost tens of millions of dollars.Toronto police arrest 12 people, lay 102 charges in major credit card fraud scheme
Moderate drinking was once thought to have benefits for the heart, but better research methods have thrown cold water on that.Immigration Minister Marc Miller says international students will be able to work off-campus for up to 24 hours per week starting in September.
NDP Leader Jagmeet Singh says he's still not ready to say whether his caucus will support the federal budget, citing a need for further 'clarity' over whether the Liberals intend to address concerns surrounding the Canada Disability Benefit program.
Winnipeg forward Vladislav Namestnikov suffered a fractured cheekbone when a puck hit him on the left side of his face in Game 4 against Colorado, the team said Monday.Montreal's Felix Auger-Aliassime advanced to the fourth round of the Madrid Open tennis tournament Monday in a walkover after Czech opponent Jakub Mensik retired.Tributes continue to pour in for Bob Cole as his family has confirmed a funeral will be held for the legendary broadcaster Friday in St. John's, N.L.
London Drugs locations in Alberta and throughout western Canada are closed Monday after what the company described as a "cybersecurity incident" over the weekend.An oilfield equipment supply company has been ordered to pay $360,000 in connection with the death of a worker more than two years ago.As the urban centre at the heart of Canada's oilsands industry, Fort McMurray has seen more than its share of ups and downs.
A 20-year-old Kindersley man faces multiple charges for impaired driving and failing to stop at the scene of a fatal crash that led to the death of a 21-year-old man in the town west of Saskatoon early Saturday morning.Saskatoon’s public school board says that despite “record” funding from the province this year, the ministry’s allocation to the division doesn’t make the grade.
Canada Latest News, Canada Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Airbus, Rolls-Royce Close to $20 Billion Turkish Airlines Parts Deal(Bloomberg) -- Turkish Airlines is set to sign an agreement with Rolls-Royce Holdings Plc and Airbus SE for the domestic production of aircraft components...
Read more »
Airbus, Rolls-Royce Close to $20 Billion Turkish Airlines Parts DealTurkish Airlines is set to sign an agreement with Rolls-Royce Holdings Plc and Airbus SE for the domestic production of aircraft components valued at as much as $20 billion, part of its mega plane purchase announced last year.
Read more »
5 things you (probably) didn't know about Vancouver's sister citiesFrom flying cabs to the claims of California rolls.
Read more »
Hundreds line up for return of Golden Palace half-price egg roll eventOttawa's oldest Chinese restaurant is serving up its famous egg rolls for half-price again.
Read more »
B.C. backs off drug decriminalization pilot project following outcryPremier David Eby rolls back policy, saying ‘we do not accept street disorder’
Read more »
Euro 2024 organizers prepare for twin threats of terror and soccer hooligansLONDON, ENGLAND - JULY 07: Fans of England celebrate their side's victory as stewards and police look on after the UEFA Euro 2020 Championship Semi-final match between England and Denmark at Wembley Stadium on July 07, 2021 in London, England.
Read more »