The NBA superstar and stakeholder in sports drink-maker, Bodyarmor, is featured in the company's newest and most expensive marketing campaign, which will debut on May 24.
Wednesday that said teams were anticipating the league office to distribute outlines for recalling players in June to prepare for a July restart.
Asked about the report during the interview with CNBC, Harden said there have been "multiple conversations" between the league and National Basketball Players Association . However, he added, "there are so many things that have to be figured out. But the sooner, the better." "I want it to be safe," said Harden when asked about returning. "I want it to be entertaining for the fans and players to get out there and compete. As soon as we can get this ramped up, I'm ready to go. I feel like the majority of the players feel the same way."
"Players and coaches go through a lot to that probably won't be shown in the public eye, but we have to deal with it and it's effective," he said.. The New York-based company rolled out a new marketing campaign entitled, "Only you can make you better." With a $20 million price tag, the campaign is most expensive in the company's history, according to Bodyarmor founder Mike Repole.
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