‘Rick and Morty’ Co-Creator’s NFT Collection Sees $14M in Trade Volume Hours After Mint

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‘Rick and Morty’ Co-Creator’s NFT Collection Sees $14M in Trade Volume Hours After Mint
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Another day, another buzzy NFT mint – this time forartgobblers, a collection by RickandMorty co-creator JustinRoiland with backing from Web3 venture firm paradigm. elitanjourno breaks it down

Art Gobblers’ stated goal is to create a “decentralized art factory” using a combination of NFTs, a GOO token and community collaboration.Each of the collection’s 2,000 NFTs is meant to function as its own on-chain, transferrable art galleries. Owners of the NFTs can “digest” artwork created on the project’s website to add to their “art bellies,” which become curated collections that are also transferable.

Art can be minted using an ERC-20 token called GOO, which is earned by holding Gobblers. The tokenomics get a bit complex – after earning GOO, holders can create “Pages,” which are NFTs that act as blank canvases to either digest, trade or “glaminate” with custom artwork. The art reveal for the NFTs is slated for Tuesday, but holders and non-holders can create off-chain art on the project’sAt the time of writing, the collection has an impressive 11 ETH floor price, according tofrom Blur’s NFT marketplace. The collection has a royalty rate of 6.9%, and just under half of buyers are bypassing the royalty fee by using royalty-optional marketplaces like Blur and X2Y2.

In less than one day of trading, the collection is already in the top 10 for October sales volume, according to

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