Current targets are tough - and they are only going to get tougher
Think it was tough for car makers to hit the ZEV mandate in 2024? As it stands, it’s going to get even tougher in 2025. And 2026, and 2027… The 22% requirement in 2024 becomes 28% in 2025, and this requirement increases up to 80% in 2030. While six percentage points year-on-year might not sound a lot, in real terms it requires growth in electric car sales of almost 30% in 2024.
With no support from the government incoming, they’re going to have to go to a depleting well again. More worryingly the slowdown in demand is resulting in cutting workforces, as is occurring at Ford. Problems with the ZEV mandate are myriad, the way the growth has been drawn in a linear way among them.
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