Nova Scotia-set documentary This Is North Preston is a vanity project disguised as filmmaking GlobeArts
As far as the music industry is concerned, the narrative of black men making something from nothing is not a new one. This now almost mythic narrativization of black men who have succeeded both because and in spite of the realities of their backgrounds and identities is rarely the exception to the rule, but the base upon which much contemporary black male star power is built.
Sarah Tai-Black writes that the film functions more as a vanity project promoting Just Chase than a documentary telling the story of North Preston.The fact that the director is unable to synthesize these histories into any sense of organic, compassionate storytelling is glaring. As if aware of this, the film punctuates its narrative of North Preston with the mythos it builds up around Just Chase, an artist associated with “North Preston’s Finest.
Above all, the documentary feels more akin to a vanity project meant to market Just Chase, his work and his background, rather than a nuanced or empathetic look at a community on the margins. Even on a technical level, the films draws more from music video direction than it does documentary filmmaking, which figures Hayman’s handling of the material, realities, and stories drawn from North Preston here even all the more thoughtless.
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