“The blackouts are not representative of the greater Reddit community.”
On Thursday, Reddit offered me an interview with Huffman. I’ve already published one story from that conversation about how Reddit was apparently
And we were clear about that going into this, which is was one of the reasons why I think our users probably are annoyed at this blackout, because there wasn’t anything to gain. Well, we’ve been talking about this forever. I think one of the ironies is [Selig] is probably the only guy on Reddit defending these apps for a long time.
We’re perfectly willing to work with the folks who want to work with us, including figuring out what that transition period will look like. But I think a deadline forces people, us included, to negotiate that. What they have in common is we’re not going to subsidize other people’s businesses for free. But financially, they’re not related. The API usage is about covering costs and data licensing is a new potential business for us.We’re in talks with them.I know Reddit filed confidentially for an IPO in December 2021.
We try to be efficient in every aspect of our business. As it happens, we also announced layoffs last week. For us, that’s even a more painful change. And look, there are lots of efficiencies all over our business to be gained. This is a big one, right? Giving a 100-percent free subsidy to competitors is not a good business strategy.
We see companies like Google or Apple giving, you know, three months, six months, a year for these sorts of deadlines.They weren’tWas there like a Google clone out there where they take all of Google’s data and run their own ads on it, that Google let survive for 10 years? Does that exist? Another app store that Apple allows to exist?
We offer the API so the vast majority of our use of the uses of the API — so not these, the other 98 percent of them that make tools, bots, enhancements for Reddit — that’s what the API is for.It was never designed to support third-party apps. We let it exist. And I should take the blame for that, because I was the guy arguing for that for a long time. But I didn’t know — and this is my fault — the extent that they were profiting off of our API. That these were not charities.
Why any moment in time? We did it when we did it. We could do it a year from now and we’d probably have the same conversation. We could do it five years ago, we’d be having the same conversation. Do you imagine there are going to be other third party apps after these API changes? What do you see the future of third-party apps looking like?
If there were comments on there, I bet I can tell you what those comments would say. They would say “knock this off, it’s annoying.” Because if you go to the other posts where comments are enabled, that’s what people are saying.
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