Rebelling against the status quo led to the success of this SoCal tea shop:
Like the alchemy of acid and fat, the balance of sweet and salty, and the classic pairing of peanut butter and jelly, two is so often better than one in the world of food. This is Culinary Duos, a series by senior culture editorspotlighting dynamic pairs—from couples to siblings to friends—whose partnerships produce flavor-filled magic.
This theme that defined the early months of their relationship led them, seven years later, to co-found Gobaleza, on the other hand, tended to sip coffee more than tea before living in Japan, as her mother had grown up on a farm in the Philippines that cultivated coffee beans. “It was this whole new world that I was intimidated by,” she says of tea culture, as she didn’t want to accidentally flout any conventions surrounding the beverage in Japan.
Throughout the years, Truong had been toying with the idea of starting her own entrepreneurial venture. She was passionate about tea, but the idea of pursuing a business around importing it didn’t become concrete until 2017, when Truong won a trip to Japan—an experience she wound up turning into a sourcing trip. “To this day, we carry tea from the farmers I met there,” says Truong.
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