For the first time in its almost-six-year history, the platform will sell something that isn't, well, bags.
Author:Ana ColónPublish date:Jun 17, 2020For the first time in its almost-six-year history, Rebag — the resale platform for buying and selling luxury handbags secondhand — will start peddling something that isn't, well, bags.
Rebag started working on making it a reality around six months ago, he said: "Right after the holiday season, we put that on our 2020 road map, with a May launch. We moved that back by a month because of the current environment, but now it's ready to roll for June." As businesses began to reopen after Covid-19 shutdowns and resumed planning for the remainder of the year, the company decided to move forward with the launch, according to Gorra.
Rebag had been fielding questions about when it would expand its offerings into other kinds of products for years, Gorra says. But the company held off because "the reality is this business is accuracy. We have to execute with a high level of performance and precision because of the high-end price point of the item, which is why we wanted to be very cautious and to make sure as an organization that we were equipped.
"The good news is, we had all the knowledge that we needed internally already," Gorra continues. "That's also why we wanted to start with accessories because we believe that although it's not something that we currently cover, it's something that our team can expand itself into, through research and training and investigation."
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