Today QVC announced a new size-inclusive apparel collection created with leading style influencer and body positivity advocate Tanesha Awasthi.
The Girl With Curves collection ranges from sizes XXS to 5X. Awasthi created the Girl With Curves brand in 2011 as a style blog. Today, her blog and social media channels collectively boast over a million followers.
"Girl With Curves collection is about inspiring confidence and celebrating curves in every size,” says Awasthi. “When I was looking to bring the line to a retailer, it was important that the retailer's values were aligned with mine and GWC’s. QVC has prided itself on being size-inclusive from the beginning, and that’s what GWC is all about.”
Girl With Curves represents the newest chapter in QVC’s commitment to inclusive sizing. According to Rachel Ungaro, Vice President of Apparel for QVC, that commitment goes back over 30 years. “One of QVC’s guiding principles is that everybody deserves a great shopping experience that helps them feel seen and helps them look and feel fabulous.” All fashion products presented on-air at QVC must offer at least a size run through 3X.
The Girl With Curves collection will go live on QVC.com tomorrow and will air live on QVC on September 11. Virgie Tovar is an author, activist and one of the nation's leading experts and lecturers on fat discrimination and body image. She is the founder of Babecamp, a 4-weekVirgie Tovar is an author, activist and one of the nation's leading experts and lecturers on fat discrimination and body image. She is the founder of Babecamp, a 4-week online course designed to help women who are ready to break up with diet culture.
Canada Latest News, Canada Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
'Gossip Girl' Taught Savannah Lee Smith About Her Own StyleThe actor attended her first-ever New York Fashion Week event with Kate Spade on Wednesday.
Read more »
Michelle Williams' Style Evolution, From Teenage Starlet to Vuitton It-GirlSending birthday wishes to Michelle Williams, whose style has always made a statement on the red carpet
Read more »
'Dancing With the Stars' Season 30 cast revealedAn Olympian, a 'Bachelor' and an influencer will try to dance their way to your votes on the 30th season of 'Dancing with the Stars.'
Read more »
Fashion rules are meant to be broken — how to wear white after Labor DayWe asked style experts about one of the oldest myths in fashion.
Read more »