Puma Chief Executive Bjorn Gulden is leaving the German sportswear maker at the end of the year to take the helm at rival Adidas , according to an industry source.
Puma announced on Friday that it had appointed chief commercial officer Arne Freundt as the new chief executive from Jan. 1 after Gulden decided to let his contract expire at the end of the year but did not say what Gulden's plans were.
Adidas confirmed that it is in talks with Gulden about possibly replacing Chief Executive Kasper Rorsted."Bjorn Gulden had a very high reputation as Puma CEO, had been instrumental to the turnaround of the company and Puma's strong brand heat," Stifel analyst Cedric Lecasble said, adding that he could help strengthen the momentum of the Adidas brand.
Reporting by Alexander Huebner, Writing by Miranda Murray; editing by Matthias Williams and Louise Heavens
Canada Latest News, Canada Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Puma CEO Bjorn Gulden in talks to succeed Kasper Rorsted as chief of AdidasThe move comes during the aftermath of Adidas' decision to end its business relationship with the artist formerly known as Kanye West.
Read more »
Jabil names EVP Kenny Wilson as its next CEOJabil Inc. undefined on Friday named executive vice president Kenny Wilson as the next chief executive officer of the 260,000-employee manufacturing services...
Read more »
Former Aurora Chief Vanessa Wilson intends to sue city over “illegal firing,” alleges conspiracyFormer Aurora Police Chief Vanessa Wilson, who was fired in April, has put the city and some officials on notice of a potential legal battle. via DenverChannel
Read more »
Fairfax chief says suspect who fired at officers was in ‘state of crisis’The police department released body camera footage of a hectic encounter last month in which a suspect and and officer exchanged shots. No one was hurt.
Read more »
Ford quality chief retires as CEO tries to boost reliability, reduce recalls“Quality is our No. 1 priority as a company, and Jim Baumbick is the right leader to deliver world-class quality and reliability at Ford,” CEO Jim Farley said.
Read more »