'This may become the new normal.' The fitness and beauty industries may look much different after coronavirus stay-at-home orders are lifted.
When restrictions are lifted and you can finally venture outside to cut those overgrown bangs, don't expect business as usual at your local salon.Business owners in the beauty and fitness industry, deemed"non-essential" by Indiana Gov. Eric Holcomb's stay-at-home order, have pondered how to operate once life begins to return to normal.
"It's pretty much consumed my every waking moment of thinking for the past couple of weeks," Kelli Morgan, who owns the Fit Flex Fly with her husband Mark, said of planning how to re-open. Fit Flex Fly, which began offering Zoom workout classes, will likely continue to do so. The online classes have already expanded the gym's customer base, Morgan said, exposing them to clients they typically would not have — even one in Switzerland.
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