Over its 109-year history, Aston Martin\u00a0has only gone through eight different badges, with the vast majority of them following a general pattern and design that was established as far back as 1932. Before that, the nascent company had relied on a simple \u2018AM\u2019 logotype, before creating a stylised, wing-shaped device...
and an inspirational creative figure to me personally,’ says Reichman. ‘He took our exploration and evolution of the wings to another level.’The wings have been honed and streamlined, with the internal ‘curve’ element removed for a cleaner appearance. Designed to be used in digital assets as well as on the traditional enamelled bonnet badge, the logo is instantly recognisable.
‘To see this new identity, hand-crafted in physical form at Vaughtons silversmiths in Birmingham’s jewellery quarter, is a proud moment for everyone involved,’ Reichman says, ‘It’s the first step to the wings taking centre stage on our next generation of ultra-luxury performance sportsThe first car to bear the new wings is still a few months away; Aston is committed to an ambitious programme of new models, including the mid-engined Valhalla and substantial revisions to its core sports car...
Canada Latest News, Canada Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
The new Aston Martin logo makes perfect senseA subtle change has made a big difference.
Read more »
Newcastle links 'very concrete' in €10m forward with Aston Villa and Leeds 'very interested' - Football365Football365 - Newcastle United have signed Matt Targett, Nick Pope and Sven Botman so far this transfer window...
Read more »
Martin and Shirlie Kemp's fans blown away by latest home transformationMartin and Shirlie Kemp house: The Celebrity Gogglebox stars are renovating their home and their new staircase is so stunning – see before and after photos
Read more »
Martin Lewis' MoneySavingExpert reveals easy switch that could save you HUNDREDSMARTIN Lewis’ money expert team have urged customers to make a clever switch that could save them hundreds of pounds a year. With the cost of living soaring and an anticipated rise in e…
Read more »
Martin Lewis fan shares how she saves £350 on internet with money-saving hackAs the rate of inflation rate rises to 9.4 per cent and energy price cap expected to hit 64 per cent, Martin Lewis and the MSE team is sharing hacks at how to reduce your outgoings and one fan has had major success.
Read more »