Pence's nonprofit rolls out digital ad campaign to take on ESG

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Pence's nonprofit rolls out digital ad campaign to take on ESG
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A nonprofit founded by former Vice President Mike Pence unveiled a major ad campaign to combat a controversial investing movement that critics decry for pushing 'woke' politics.

Former Vice President Mike Pence discusses the Biden administration's failed leadership, the war in Ukraine and a potential presidential run on 'Hannity.'

ESG, short for environmental, social, and governance investing, is based on the concept that investors should use these three broad categories when evaluating where to put their money, prioritizing progressive values and"social responsibility" whenThe Biden administration recently implemented a new rule that allows managers to factor environmental and social issues into investment decisions for the retirement funds of more than 152 million Americans.

Former Vice President Mike Pence speaks at the Family Leader's annual leadership summit, in Des Moines, Iowa, on July 16, 2021.

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