After 12 years of pushing environmental standards in the apparel sector forward, Marcario is leaving the brand.
Author:Whitney BauckPublish date:Jun 11, 2020Rose Marcario, longtime president and CEO of Patagonia, is stepping down from her position effective June 12.
She helped pioneer Patagonia Provisions, the brand's regenerative food offshoot; its involvement in the Regenerative Organic Alliance; and Patagonia Action Works, the company's hub for environmental activism. It was under Marcario's guidance that Patagonia achieved Benefit Corporation status and got the company involved in the fight to protect national monuments .
"Rose has grown our advocacy efforts in ways I could never have imagined," Patagonia founder Yvon Chouinard said in a statement. "With Rose at the helm, we are leading an overdue revolution in agriculture, challenging this administration's evil environmental rollbacks, growing a movement to increase voter participation in our elections and raising the bar on building our product in the most responsible manner possible.
Whether coincidence or not, it's worth noting that on Wednesday, environmental advocate and drag queen Pattie Gonia wrote an open letter to the company asking that it "invest in [its] BIPOC and Queer employees," among other things. . On Wednesday night, Patagonia announced that Marcario was stepping down.
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