Microsoft’s chief product officer discusses the Surface Neo and Duo.
NP: I really want to talk about the Surface Duo, but you announced a whole bunch of other stuff.NP: So here’s my plan — because we’ve got to mention it all — I’m going to say the names of some products you announced, and you’re going to give me one sentence about them.NP: Surface Laptop [3] 13 [inches].NP: Surface Laptop [3] 15 [inches].NP: This is great. You’re prepared for this. It’s amazing.NP: I was really not expecting you to be this crisp with it.
NP: It’s the [Surface] Pro X and the Neo and the Duo that I really want to talk about. The other stuff is really interesting. That’s why I wanted to make sure we mentioned them all. But in general, we’ve been pretty diligent about not letting anybody crack them open or repair them. Not that we tried to do that. It was just how the design came together. And now, we’ve been very diligent in our history and learning and just getting a little bit more mature as an organization, a team, how we build products that are a little more accessible to get into a little, a lot more inclusive. And so you start to see that on the laptops.
NP: I get Chrome. I cannot say that I understand iTunes. You’ve said it to me a couple of times, and it’s surprising. I think one of the things is: how do you push the form factor forward? So how do we manage the power, [performance], heat profile of a device? And that then dictates how thin you can push it and how much battery you have to put in it. Battery is basically a function of size. The bigger it is, the more battery life you have. And the bigger it is, the heavier the device is, the bigger it is, the thicker it is.
Because you don’t need to push that much wattage through the product. So now the design point for SQ1, it’s not a mobile processor. Let me clarify that for you. A mobile processor is going to push two to three watts, maybe two and a half, something like that. If you’re going to get to the SQ1, we’re pushing it seven, seven a half. When you’re pushing power through that thing, it’s now a PC architecture part.
I think if you’re going to create a new category, you’re going to try to change things, push things forward. The minute you put it in a box, I think you’re lost. So I’ve been pretty resistant to that. Not because it doesn’t act like a great phone. I don’t think it happens that fast, no. I don’t think it happens that fast. I think it starts. I think you start to understand how much more productive and creative you can be on both Windows and Android. I think that consistency of it, whichever operating system you’re on, it still, you can be productive with two screens.Yeah, I think some people. Other people will just want it because maybe it’s cool. There’s something about it that’s attractive for sure.
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