Ohio State athletes made nearly $3 million on more than 600 total deals in the first seven months of college athletes being allowed to profit from their name, image and likeness.
In the first seven months that college athletes have been allowed to profit from their name, image and likeness, Ohio State athletes have collectively earned more money than any other athletic department in the country.to the Board of Trustees’ legal, risk and compliance committee on Thursday, Ohio State ranks first in the nation in total NIL compensation. Across all sports as of Jan.
Football players have made the vast majority of that NIL money – $2,678,893 through 173 total deals – though at least one athlete from every Ohio State sport has landed an NIL deal. Women’s gymnastics athletes have made the most NIL money among Ohio State’s women’s sports, earning a total of $31,767 on 35 total deals.
“Growing up, I watched my mom struggle to take care of me and my two brothers all by herself. All I ever wanted growing up was to be able to give back to her,” Henderson said. “With me now being able to make some real money, I’m now able to take care of myself, take care of my mother and family, continue to invest and put my money to work while I play the game that I love and most importantly, give back.
In social media-driven deals, Ohio State football players have earned an average of $5,968 per Instagram post, $569 per Twitter post and $553 per Instagram story, while men’s basketball players have earned an average of $9,508 per Instagram post, $410 per Twitter post and $124 per Instagram story.
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