Ohio native helps LeBron James, Maverick Carter move 'The Shop' to Amazon's 'Thursday Night Football'

The LeBron James, Maverick Carter show 'The Shop: Uninterrupted' gets an alternative stream on 'Amazon Prime TNF' with a Canton native producing. NFLonPrime TNFonPrime

What’s happening with “TNF in The Shop” shows what possibilities exist with a little bit of imagination. Alternate broadcasts are not new. ESPN should get credit for pioneering the concept on college football championship games and launching in partnership with Peyton and Eli Manning “The Manningcast” as part of some"Monday Night Football" broadcasts, which really brought them to the forefront. As part of"TNF" Amazon has other alternative streams for fans.

The football diehard wants that traditional broadcast, but the casual viewer wants something from a different perspective. "And so I just think the appetite is there to have choices. We have choices. We know about second screens, again, we know about social media. So, it's like, 'OK, how do we put all of this into the fold and give the viewers something different?'”

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