NPR is quitting Twitter after the social media platform owned by Elon Musk stamped its main account with labels the news organization says are meant to undermine its credibility.
However, NPR said the latest incarnation of the label is"inaccurate and misleading," as it's"a private, nonprofit company with editorial independence." The organization pointed out that federal funding accounts for less than one percent of its $300 million annual budget.
NPR CEO John Lansing said that, as a result of the label, the broadcaster is abandoning Twitter in order to protect its credibility. Until recently, Twitter typically reserved the"state-affiliated media" tag for government-run outlets like"At this point I have lost my faith in the decision-making at Twitter," Lansing said."I would need some time to understand whether Twitter can be trusted again.
Going forward, NPR will no longer"post fresh content" on any of its 52 official feeds. NPR is giving workers who handle its Twitter accounts a two-week grace period to rework their social media strategies. For one thing, they'vetoward the broadcaster's newsletters and accounts on other social media platforms. The company is leaving it up to staff to decide whether to keep using their personal Twitter accounts.
Twitter has also applied the"government-funded media" label to the BBC's Twitter account, a move that organization has also
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