With 100 days to go until the Northern Super League's kickoff, co-founder Diana Matheson expresses confidence in the league's progress. Key details like the schedule, jersey sales, and coaching lineup are being finalized, with an anticipated early February schedule release and March jersey sales launch. Matheson anticipates 'exciting' Canadian talent announcements this month alongside top-tier Canadian brands and multinationals joining as league partners.
As the countdown to the Northern Super League kickoff hits 100 days, Diana Matheson likes what she sees.
“Picturing those opening games in every market, that’s definitely the image I’ve had in my mind for two years-plus. So I’m really looking forward to those few weeks when all those teams have their home openers,” said Matheson, who won 206 caps for Canada in a distinguished international career that stretched from 2003 to 2020.
Matheson also expects more sponsorship announcements this month, with “some pretty top-tier Canadian brands and multinationals” joining Canadian Tire as league partners. And while the priority will be to feature female referees and assistant referees, the officiating talent pool will have to grow to reach that goal, Matheson says, with a mixture of men and women officiating to start.
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