A new generation of men is combating hair loss with an old-school idea: the hair piece.
While losing a battle with genes and nature atop his scalp, Long Islander Rene Galarza came across the Instagram account of a barber offering very realistic hair pieces. To find such a service closer to home, he did some googling and found Dina Kales, who owns the N.Y.C. business Top Shoppe. She told him producing the same results he’d seen on social media wouldn’t be easy or cheap. But after his first appointment, Galarza said he fell in love with the way he looked..
“Back in the day, you’d hear the word toupee and it was a no-no,” says celebrity stylist Mark Bustos, who’s cut the hair of stylish, famous men including Marc Jacobs and Philip Lim. “The stigma is not as strong anymore, fortunately. Men are starting to take a lot more care of themselves.” of men experience some form of hair loss—and that market analysts value the U.S. hair transplant industry at around $6 billion—it’s no surprise that hair systems are booming.
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