EDMONTON — Chris Morris played each and every snap of his 14-year CFL career wearing Edmonton’s green and gold. He won three Grey Cups, and described the team as a family.
As the new president of the Edmonton Elks, Morris pledged that those family values will return to the franchise. As an alumnus and a member of the Ring of Honour, he’s watched the team go through the 2020s and miss the playoffs, season after season.
“The first thing we need to build here is a championship-level football team.” Morris said Thursday during a media conference held in the Elks’ locker room a day after he was confirmed as the team’s new president and chief executive officer."This city was about nothing but championships for decades and decades. We need to be a championship-level team that competes for Grey Cups every single year.
His press conference felt more like a halftime team-talk from the coach, and alumni in attendance even cheered some of his talking points, especially when he said “I promise you, the revolving door is over” when it came to players and staff. He said the team’s inability to stick with players and nurture them is “85 per cent” of the issue when it comes to the last half-decade of futility and waning fan support.
“Geroy, Jarious, they’ve done a wonderful job in resurrecting what was an awful season,” Morris said. “They will be strongly considered as we move forward. However, we owe this city, and we owe everyone associated with Elks football, to find the best football mind to take over our franchise. This might be Geroy. But we are going to look and we are going to have an intensive search."
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