I am president of Ventureneer, which specializes in defining and eliminating problems that hold underrepresented entrepreneurs back, especially minorities and women. Our work provides clients with branded research, training and content opportunities that generate thought-leadership, visibility, sales, and brand loyalty. I am a WE NYC and digitalundivided mentor as well as an advisory board member of Million Dollar Women, Women Startup Lab, and Aleri Research..
Filmmaker Nicole Conn On Promoting Her New Film And Caring For A Child With Special Needs During COVID-19
Fintech startups are launching to take on legacy brands by rapidly building products that are cheaper and easier to use than their predecessors. Startups have successfully used fintech to provide loans in minutes to consumers and small businesses. Why not 529 plans?, thought Yudina.
Yudina didn't know fintech investors and needed people to make introductions. It is a male-dominated sector that is very much an all-boys club."It's super hard to meet them," she stressed. Female founders are relegated to separate networking groups. Yudina sought male serial entrepreneurs with established fintech investor networks as advisors. For their efforts, she gave them between 0.5% and 1% of U-Nest, which would vest over a two-year period.
To get investments, Yudina chose to bring a male team member to meetings. Kanze's research found that you can also flip the focus of your response. Yes, you have to answer the prevention question with a prevention response, but if you add a promotion response, you will go on to raise 14 times more funding than those who don't.
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