Customers in the US canceled Netflix at a higher rate in July than any month since February, partly due to CEO Reed Hastings' $7 million donation to a pro-Harris super PAC. The donation sparked backlash from Trump supporters who urged people to #CancelNetflix, leading to a surge in cancellations.
I’m sure that Netflix will be just fine, but since streaming services have hit a rough patch, they might not want to tick off any consumer.I’m sure that Netflix will be just fine, but since streaming services have hit a rough patch, they might not want to tick off any consumer.
Customers in the US canceled Netflix at a higher rate in July — 2.8% — than any month since February. That is largely due to the company’s decision toBasic was the cheapest advertising-free version of Netflix. But the five-day period after Hastings’ endorsement was unusual, even for July.that he donated $7 million to a pro-Harris super PAC. Shortly after Hastings’ endorsement, fans of Donald Trump began urging people to drop the service.
Netflix has always tried to keep Hastings’ donations and politics separate from its business. Eager to appeal to viewers of all persuasions all over the world, the company is sensitive to any perception that it’s politically biased.
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