Inside the Crocs comeback:
go from the most laughed-at to most loved shoes? Cam Wolf tracks the footwear brand's path to cool in a piece for, writing that while the once-hated clog has the pandemic and a new interest in ugly fashion to thank for its current popularity, it's the collaborations that solidified its top spot on the shoe scene.
"Crocs' comeback, like a fondue fork, is two-pronged. Changing tastes in footwear is part of it, but nothing has helped change the idea of the Crocs clog quite like its ambitious slate of collaborations," Wolf writes. "In the past several years, Justin Bieber, Post Malone, fast-food joint KFC, Anwar Carrots, Alife and others have made their own Crocs." {
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