Elon Musk says CEOs should tweet more, but his tweets have been a double-edged sword
another SEC investigation regarding a tweet that asked his followers last year whether he should sell 10% of his Tesla stock.A tweet could damage companies in a number of ways — from offending customers to threatening unions or launching regulatory investigations, said Gerard Filitti, senior counsel at The Lawfare Project, an international non-profit legal think tank and litigation fund based in New York City.
"The danger of social media is that it's so immediate, and so ephemeral, and feels so much like a conversation, that it's easy for anyone to say off-the-cuff things that were ill-considered," Ann Lipton, a business law professor at Tulane University, said. Musk isn't the only executive to get in hot water over public statements. Earlier this year, Whole Foods CEO John Mackey
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