While any showdown between the two tech titans has yet to be officially confirmed, Musk said on his X social media platform -- formerly known as Twitter -- that arrangements were advancing.
Elon Musk says his much-hyped cage fight with Mark Zuckerberg will take place in Italy
Meta chief Zuckerberg responded on his Threads social network, posting a photo of himself shirtless and pinning down an opponent in his "backyard octagon." Italian Culture Minister Gennaro Sangiuliano confirmed speaking to Musk about "how to organize a great charity event evoking history" but said any match "will not be held in Rome."
"It will also be an opportunity to promote our history and our archaeological, artistic and cultural heritage on a global scale," he said. UFC boss Dana White, still seeking participation in the event, told Mike Tyson's podcast this week that he believed the fight would generate $1 billion in revenue.
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